According to SOHH.com, MTV's adding two more hip-hop headliners to its reality show line-up this summer and fall, but neither of them have much to do with the music. 50 Cent's still untitled reality competition will focus on business skills, and Diddy's show remakes Making The Band for the rock arena, according to Billboard. Fif will challenge 16 contestants to master the business savvy that brought him from a street existence to his present star status. Each week, one of the protégés will be eliminated and the last one standing will receive a full scholarship to an undergraduate or graduate business program. The contestants have a lot to learn. The mogul's portfolio includes an investment in Vitamin Water, his own record label, a branded clothing line, sneakers through Reebok, books, video games, Hollywood movies, his own body spray through Right Guard and most recently a memorabilia line through a deal with Steiner Sports.
Diddy's Making the Band spinoff, Making the Rock Band will take on the basic structure of the first Band, with the new genre. "Our main goal is to always pull the rug out," MTV programming head Tony DiSanto says. "If something is working great, we don't want to do it again, we want to do something new. Our viewers expect us to keep evolving, genre-busting and taking chances."
ATLANTA RAPPER, T.I., WILL ALSO BE GETTING HIS OWN REALITY SHOW. IT WILL FOLLOW HIM AS HE PREPARES FOR A ONE-YEAR PRISON SENTENCE NEXT SPRING. TO READ MORE ON WHAT T.I.'S NEW REALITY SHOW IS ALL ABOUT, CLICK 'READ MORE AFTER THE JUMP!' BELOW.
In addition to performing concerts and speaking to youth before reporting to the slammer next year, T.I. now has a crew of cameras watching him do it all. The rapper is using the last of his year on house arrest to film a documentary series for MTV. According to Variety, the network will go with the self-proclaimed "King of the South" as he performs the remainder of his community service hours and prepares for a one-year prison sentence next spring. The network plans to air the show some time soon after T.I. goes to jail in early 2009. The series, by Ish Entertainment, has already gotten an eight-episode order from MTV. "We began the conversations in the middle of deliberations over what would happen to him," said Ish's Michael Hirschorn, whose executive producing with partner Stella Stolper.
Tip (born Clifford Joseph Harris, Jr.) has a history of being on the wrong side of the law, convicted for selling crack cocaine in the late 1990s. In March, the rapper pled guilty to federal weapons charges; the offense that got him the year's stint. "Hopefully the mistakes I've made will be a lesson to today's youth and they won't go down that same path," T.I. said. Tip didn't need the court's permission to do the show, but MTV will stick to the rules of the artist's home confinement. The show will also cover the release of Tip's upcoming album, Paper Trail, heavily inspired by his latest legal woes and the birth of his newborn son.
SOURCE: SOHH.COM
Diddy's Making the Band spinoff, Making the Rock Band will take on the basic structure of the first Band, with the new genre. "Our main goal is to always pull the rug out," MTV programming head Tony DiSanto says. "If something is working great, we don't want to do it again, we want to do something new. Our viewers expect us to keep evolving, genre-busting and taking chances."
ATLANTA RAPPER, T.I., WILL ALSO BE GETTING HIS OWN REALITY SHOW. IT WILL FOLLOW HIM AS HE PREPARES FOR A ONE-YEAR PRISON SENTENCE NEXT SPRING. TO READ MORE ON WHAT T.I.'S NEW REALITY SHOW IS ALL ABOUT, CLICK 'READ MORE AFTER THE JUMP!' BELOW.
In addition to performing concerts and speaking to youth before reporting to the slammer next year, T.I. now has a crew of cameras watching him do it all. The rapper is using the last of his year on house arrest to film a documentary series for MTV. According to Variety, the network will go with the self-proclaimed "King of the South" as he performs the remainder of his community service hours and prepares for a one-year prison sentence next spring. The network plans to air the show some time soon after T.I. goes to jail in early 2009. The series, by Ish Entertainment, has already gotten an eight-episode order from MTV. "We began the conversations in the middle of deliberations over what would happen to him," said Ish's Michael Hirschorn, whose executive producing with partner Stella Stolper.
Tip (born Clifford Joseph Harris, Jr.) has a history of being on the wrong side of the law, convicted for selling crack cocaine in the late 1990s. In March, the rapper pled guilty to federal weapons charges; the offense that got him the year's stint. "Hopefully the mistakes I've made will be a lesson to today's youth and they won't go down that same path," T.I. said. Tip didn't need the court's permission to do the show, but MTV will stick to the rules of the artist's home confinement. The show will also cover the release of Tip's upcoming album, Paper Trail, heavily inspired by his latest legal woes and the birth of his newborn son.
SOURCE: SOHH.COM
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